How to improve your search engine rankings
Posted by on 19 July 2013 11:03 AM
Getting listed with the search engines is an important part of guiding individuals to your website. Most of us would love to see our websites attract lots of free, natural traffic from the large search engines. Search engine ranking is one of the most competitive areas of the Internet. Great success will not come without a major effort on your part.
It can take a few weeks – even months – to get your site listed on Google, Yahoo and Bing. This process is completely out of the control of HostPapa or any other web hosting company. However, we can offer some general tips to help you maximize your efficiency while working on your website’s natural search results listings.
Unless you have a very niche requirement for your customer search keywords, you will find that natural search engine traffic and listings are hard to come by.
For example, let's say you would like your site to rank for [Toronto Men’s Dress Shoes]. At the time of writing, a search of Google for [Toronto Men’s Dress Shoes] results in 221,000 web page listings. In other words, you are competing against 221,000 web pages for the #1 spot!
Now, a search for [Men’s Dress Shoes], a much broader term, yields 4,930,000 web pages. You obviously have much more competition and much more work to do to be #1 for these search terms.
For the best natural search results listings you should consider three things:
It can take a fair amount of time to get listed naturally in the search engines (it used to take up to three months to be listed in Yahoo). There are three major search engines (Google, Yahoo and Bing) and then there are many smaller ones, which drive far less traffic to websites.
You should also submit your website for listing on the primary search engines. Follow these links:
Here are a couple of other resources if you wish to read more about Search Engine Optimization (SEO), how it is done, and how it affects your website:
You may also use services such as those listed below to submit your website to various search engines and directories:
HostPapa is a web hosting provider, not a web marketing or search engine optimization (SEO) service. As such, we do not control what information is collected (or “spidered”) by the various search engines, and we cannot submit your website to the various search engines and directories.
For more information about how to get your site ranked high in search engines refer to the Attracta – Search Engine Optimization Tools – “Get in Google” article: